Calculators
Break-even ROAS Calculator
Find the minimum ROAS a product needs before an advertising campaign begins losing money.
Enter selling priceAdd product, shipping, and variable costsUse the result as an ad-spend guardrail
Inputs
Product economics
Change any value and the result updates immediately.
Live result
Break-even target
Break-even ROAS2.19xMinimum revenue-to-ad-spend ratio
Maximum CPA$15.97Contribution available for acquisition
Contribution margin45.6%Before advertising and fixed overhead
Variable cost per order$19.02Product, shipping, fees, and other variable costs
Attribution, refunds, taxes, discounts, payment fees, and repeat purchases can change the final result.
Planning note
Use the output as a starting point.
Review final product costs, platform rules, tax requirements, legal wording, print quality, and fulfillment details before using the result in a live store or business workflow.
